For the 2024 SUNY New Paltz Design Show, I volunteered to join the branding team. We were tasked with creating an original brand/aesthetic to be applied to numerous projects ranging from posters to social media posts. This was a client based project where we needed to communicate with a large group, including the Graphic Design Department and Digital Design and Fabrication Department. It was important to have all members involved and satisfied. The roles I played included the photographer, the promotional videographer, and content creator. Below features the promotional video, as well as a few of the social media posts.
Here is a link to the website that has all of the design show assets on display.
Each of these social media posts were hand made through the vigorous process of printing each photograph, the thumbnail, and the name of each student. Then separately, ripping them apart and scrapbooking them together.
