At Street Style Sign Studio, my role has changed since I started. In the beginning, I was an associate designer, a role that helped me ease into the world of print production. However, I needed to learn quickly due to the amount of work and clients that we gained through my first few weeks on the job. I then was brought in as a full time designer to now becoming the Production/Installation Manager where I oversee the entire production and installation process from beginning to end. So far, I've built skills in the Adobe Suite and learned new applications like Onyx and Cut Master. Below are a few projects that I've had a part in and some that I've created for clients from scratch.
*THIS PAGE WILL BE UPDATED PERIODICALLY SINCE THIS IS MY CURRENT POSITION*
This is the original sketch. Yes my handwriting isn't great...
This is a project I hold close to my heart. It is an original work. No guidance other than, "make it fun and use our colors".
This is currently at Gregorio Luperon High School for Science and Mathematics in the Bronx. This is where I learned how to take an original design from a small screen to a full scale mural.
Hours of design work and production went into this project, which led to the final product being exactly what I envisioned.
It's very rewarding to know that a piece that I've created is being seen by students, staff and community members, now and in the future.
This project was an original design for a "spot graphic" where I took the role as the designer and the installer. The design process was simple. First create the logo, then type set the name, finally add in the social media handles. The struggle was in the formatting with the constraints of the trailer. I initially wanted to create separation between the logo and the social media handles so they could be handled separately on the installation, with the hope to place each piece in their respective spots, but I was asked to keep it as one continuous piece to only fill the back section of the trailer.
After I went through the design and production process, I was informed I would be installing this graphic. The installation process was a lot of trial and error. There were bubbles in incredibly inconvenient spots, wrinkles in the edges and pieces that were very small and would not adhere to the trailer, but through problem solving and makeshift tools, I was able to flawlessly finish the project.
Winter 2024
Summer 2025
For this I took many roles: the designer, the client contact, and the main installer. This client comes to us every year with new artwork to fill the space. This was my first experience with them, so I needed to learn quickly how the process was done in the past. After a bit of trial and error, I was able to figure out how to print and cut to make this hefty installation easier (since this was my first major large scale installation). Luckily, I wasn't alone in this installation, I had an experienced designer/installer with me. He guided me through the process while allowing me make major decisions. The lessons learned were immensely helpful for how I produce major works like these now.
This project went through many iterations before we landed on a final design direction. This client needed a few components for hosting a private event: two bar faces, menus, and a serving tray, all surrounding their company style guide. Also, the event was accompanied by a showing of Beautiful: The Carole King Musical, so I needed to take that aesthetic into consideration as well. When I started the concept phase, I used Chat GPT to provide the client with ideas in order to jump start my design process.
The client ended up landing on a "New York City/Broadway in the winter" aesthetic. I began to conceptualize designs and create these various pieces.
I wanted to include Carole King in the design somewhere and decided on doing an illustration of King, writing the song "Beautiful" at the piano (pictured below). I am incredibly proud of this design because of the amount of attention to the detail I included (the music notes can be accurately read as sheet music to the vocal melody).
Unfortunately, the client was not a fan of the design. This experience taught me that not everyone is going to like the pieces I make, so take the criticism and become better because of it.
This project was the first that I can claim as my own. The client asked for a skyline that consisted of buildings that they've worked on like the Lincoln Center, The Spiral Building, and One World Trade Center. Throughout this process I was in contact with the client to gain information like dimensions of the space, where the piece would be placed, and working with their deadlines. The biggest challenge of the project was figuring out how to allow this print to run smoothly since it was too large width wise. I needed to separate each piece and allow for an overlap for ease of installation.
